WHAT HAPPENED TO THE HUMAN RACE?

(borrowed from Bing Images)

I recently watched a movie that took place in the 1980’s. It was fascinating to watch because there were no cell phones, no tablets, no computers! People weren't distracted, staring at a screen.

I found myself thinking, these are people without any electronic distractions in their lives. This is how life used to be. I barely remember when nobody had a cell phone. When people were around other people, they actually talked to each other!  And when somebody was all alone, sitting at a bus stop, or whatever, they were thinking! What a novel idea! 

I know some of you are thinking, big deal! But to me, it was an Ah-Ha moment! Its not my place to say if life is better or worse now, but it's definitely something to think about.

Now go take on the day!

Peace, out.

A Story About Marketing

In the United States, we are bombarded with more than 3000 advertisements per day! Some are passive, some are aggressive, some make us want to buy right now, some plant a seed that slowly grows, and we act on it days or weeks later and we don’t even realize it. That’s what happened to me over the past few months, and I just realized it today. Check this out.

I have a satellite dish and DVR so I can easily record my favorite TV shows and watch them later, when I have time. One of the advantages of this is that I can zip through the commercials and watch a 1-hour TV show in about 40 minutes. But sometimes a commercial catches my attention and I watch it. Sometimes I watch it over and over again. That’s what I did with these two commercials.

You can watch them here--

2010 KIA COMMERCIAL

2011 KIA COMMERCIAL

Cool commercials, right? I loved these commercials from the very first time I saw them. But, here is the strange part: On April 1, 2011, my Cadillac was gushing antifreeze all over my driveway, rendering it un-drivable. I had to work the next morning so I needed to find some transportation, fast. I had an appointment that afternoon to meet with my friend, Troy, who is a salesman at a car dealership. I walked the lot with Troy, looked at a few used cars, and settled on a black 2005 Kia Spectra. We did the paperwork, paid for the car, and I drove home happy.

Just today, April 13, 2011, it hit me. Those two TV commercials--the ONLY car commercials I have ever loved, and watched over and over again--were KIA COMMERCIALS! No way! Yes way! I’m still a little in awe over this. Do you think that’s just a weird coincidence, or is it awesome marketing?

If you have a similar story, I’d love to read about it. You can email me here: 
duanemyers2000@yahoo.com.

Now go take on the day!

Peace, out.

　
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